Creating a multi-year accessibility plan for a website like www.totafarms.com involves a structured approach to ensure that the site is inclusive and usable for people with disabilities. Here is a plan that outlines steps you can take over the next few years:

Year 1: Assess and Plan (2023)

1. Conduct an Accessibility Audit:
   • Hire a professional accessibility consultant or use automated tools to perform a comprehensive accessibility audit of the website.
   • Identify specific areas that need improvement.
2. Prioritize Accessibility Issues:
   • Categorize issues based on their severity and impact on users.
   • Focus on critical issues first, such as navigation, forms, and multimedia content.
3. Develop an Accessibility Policy:
   • Create a formal accessibility policy that outlines your commitment to accessibility and the steps you’ll take to achieve it.
   • Publish this policy on the website.
4. Employee Training:
   • Train your development and content teams on accessibility best practices and standards like WCAG (Web Content Accessibility Guidelines).

Year 2: Implement Improvements (2024)

1. Redesign and Update Content:
   • Implement changes based on the findings from the accessibility audit.
   • Ensure all content, including text, images, and multimedia, is accessible.
2. Focus on Navigation and Interaction:
   • Improve keyboard navigation and ensure all interactive elements are accessible using a keyboard alone.
3. Alt Text for Images and Descriptions:
   • Ensure all images have descriptive alt text that provides context and information about the image.
4. Testing and Quality Assurance:
   • Continuously test the website with assistive technologies and conduct user testing with individuals who have disabilities.
   • Address any new accessibility issues that arise during testing.

Year 3: Maintenance and Ongoing Improvements (2025)

1. Regular Accessibility Audits:
   • Conduct periodic accessibility audits to identify and address new accessibility issues.
   • Keep up-to-date with the latest WCAG standards.
2. Feedback Mechanism:
   • Implement a feedback mechanism on the website for users to report accessibility issues they encounter.
3. Stay Informed and Engage with the Accessibility Community:
   • Attend conferences, webinars, and workshops related to web accessibility.
   • Engage with online forums and communities to stay updated on best practices and emerging technologies.
4. Documentation and Reporting:
   • Maintain detailed documentation of accessibility efforts, improvements made, and issues addressed.
   • Share progress reports with stakeholders and the public.

Ongoing:

1. Accessibility as a Continuous Process:
   • Embed accessibility into your development process from the beginning of any new projects.
   • Regularly review and update content and features to maintain accessibility.
2. Legal Compliance and Standards:
   • Keep abreast of legal requirements related to web accessibility and ensure compliance with relevant standards.
3. Promote Accessibility Culture:
   • Foster a culture of accessibility within your organization by raising awareness and providing ongoing training and support.

Web accessibility is an ongoing process, and we understand that it’s important to continuously monitor and improve the accessibility of your website to ensure it remains inclusive for all users.